June 2023 – February 2024
Remote (Los Angeles, CA)
Created curriculum presentation templates and instructor manuals distributed to over 80 schools within an academic year
Sample of a branded presentation template developed for a curriculum.
— PROJECT NAME
Girls in STEAM Night
— ROLE
Art Direction
Graphic Design
Branding
— DATE
August and November 2023
Dreams for Schools began hosting quarterly Girls in STEAM Night (GISN) outreach events in early 2020 to address the gender gap in STEAM and support students' interest in the field.
Since its inception, the organization used Canva's library of templates for each quarter's events, lacking consistency and recognizable branding for the program.
I worked directly with the program manager to develop a design identity and system that connected it to the organization's branding, while still building a unique concept that differentiated the program.
I created their color palette using Dreams for Schools' secondary color palette, design elements and icons, and templates for social media and event promotions.